Segmentation Options

Within Aimtell there are multiple options for segmentation and data management.

The following tables serves as a rough representation of the segmentation conditions you can use with your subscriber data.

Page Views

Name Options Example
Visited Page URL Is, Is not, Contains, Does Not Contain URL or Part of a URL (with Contains)

 

Visit

Name Options Example
Date of Subscription Is, Is Not, Less Than, Greater Than mm/dd/yyyy
Hours Since Subscription Less Than, Greater Than "Hours" Amount
Days Since Subscription Less Than, Greater Than "Days" Amount
Date of Last Visit Is, Is Not, Less Than, Greater Than mm/dd/yyyy
Hours Since Last Visit Less Than, Greater Than "Hours" Amount
Days Since Last Visit Less Than, Greater Than "Days" Amount

Location

Name Options Example
City Is, Is not, Contains, Does Not Contain "City" Name
Region/State Is, Is not, Contains, Does Not Contain "State" Name
Country Is, Is not, Contains, Does Not Contain "Country" Name

Campaign

Name Options Example
Manual Campaign Clicked Is, Is Not, Less Than, Greater Than, Exists/Any Value, Does Not Exist Campaign ID
Triggered Campaign Clicked Is, Is Not, Less Than, Greater Than, Exists/Any Value, Does Not Exist Campaign ID
RSS Campaign Clicked Is, Is Not, Less Than, Greater Than, Exists/Any Value, Does Not Exist Campaign ID
Welcome Notification Clicked Exists/Any Value, Does Not Exist N/A
Days Since Last Click Less Than, Greater Than "Days" Amount

Device Info

Name Options Example
Device Type (Mobile/Desktop) Is, Is not, Contains, Does Not Contain "Mobile" or "Desktop"
Browser Is, Is not, Contains, Does Not Contain Browser Name
Browser Language Code Is, Is not, Contains, Does Not Contain Any Browser Language Code
Operating System Is, Is not, Contains, Does Not Contain "OS" Name
IP Address Is, Is not, Contains, Does Not Contain Any IP Address

Segment

Name Options Example
Exists in Segment Segment ID N/A
Does Not Exist in Segment Segment ID N/A

 

Custom Events

Name Options Example
Event Category Is, Is not, Contains, Does Not Contain Use Details from Any Custom Event
Event Action Is, Is not, Contains, Does Not Contain Use Details from Any Custom Event
Event Label Is, Is not, Contains, Does Not Contain Use Details from Any Custom Event
Event Value Is, Is not, Contains, Does Not Contain, At Most, At Least, Less Than, Greater Than Use Details from Any Custom Event
Event Date Is, Is not, Contains, Does Not Contain, At Most, At Least, Less Than, Greater Than mm/dd/yyyy

Custom Attributes

Name Options Example
Custom Attributes (Any) Is, Is not, Contains, Does Not Contain, At Most, At Least, Less Than, Greater Than Use Details from Any Tracked Custom Attribute